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The Spooky Truth about Those Tricky Sweets

Worried parents ponder over how to get their children away from the video games and out the house, but an upcoming holiday will be a reversed concern for these families. The enticement of limitless candy on Halloween lures kids off the couch and out the house, walking around as many neighborhoods as they can to gain as many treats as possible. While the indulgence of unlimited sweets on trick-or-treat is a cherished childhood tradition, adults always find a way to lose themselves in their children’s supply and additionally contribute a portion of their paycheck to Halloween candy purchases.

With the entire country buzzing with Halloween fever, here are some fun facts about consumption and spending during the festivities.*

Approximately three-quarters of American homes will pass out goodies.

The United States spends over 2 billion dollars on Halloween tasty treats (according to IBISWorld).

During the week of Halloween alone, Americans purchase 90 million pounds of chocolate and approximately 930,000 Hershey’s Bars. (This could wrap around the world 3.25 times).

Chocolate makes up 52% of candy sold.

Most popular chocolates rank in at M&Ms in first, Reese’s Peanut Butter Cups in second, and Snickers at third.

Hard candy and lollipops are the second most popular, grossing at 30%.

19% of treats sold are chewy candies, 16% gum, and 14% caramel treats.

In 2014, the average cost of Halloween per U.S. consumer was $77.52.

According to Harry Balzer, chief industry analyst for the NPD Group, 4% of candy consumed in the United States is consumed on Halloween.

So enjoy a night filled with sugar highs, sugar crashes, and exhausted children falling fast asleep.

* Courtesy of


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